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A Letter to Santa From An Internet Marketer
A Letter to Santa From An Internet Marketer Yo, Santa! How's it going in the great white north? Seeing as it tis' the season, here is my letter about what I want for Christmas. Been Good Santa, I know you do that whole good versus bad thing. I promise ...
Email Marketing: Affordable Internet Marketing Technique
Email marketing is labeled as a killer method when it comes to effective low-cost Internet marketing endeavors. This is because it is the most widely-used and has the best reputation in bringing targeted traffic to websites. It is used to stay in touch ...
How I submitted my internet marketing articles to only 20 sites but within no time 16,000 other high traffic websites had also posted them
There is no internet marketing chore that I enjoy more than doing a regular google search to check the viral effect and progress of my online marketing articles. Within a recent short period I saw the number of websites where my articles are listed grow ...
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Landing Page
A crucial factor in the conversion process is the landing page selection. When searching for a service or product, customers will want to land on the page that will give them precise information about what they are looking for.
It doesn't matter if visitors are coming from organic search or paid advertising, landing pages must contain rich content and an appropriate look and feel to convince them to go to the next level: Take an action - buy a product or submit a contact form.
Shopping Carts and Contact Forms
Thousands of versions are available on the internet, offering lower cost, free maintenance, higher security and other advantages.
Besides those characteristics, you need to see how friendly the selected shopping cart is. When it comes to fill in a form with
private information, your clients will not feel comfortable if they are being requested to input many information or not relevant details as for example birth date, home and office address or phone numbers.
As a suggestion, if you plan to create a database with your clients' information, after you receive their basic data and they accept receiving correspondence, you can send them an automated email (immediately or after some days, depending on your requirements) asking for further details and explaining what for.
Service and informative web sites may not count with shopping carts as it may not be relevant for their purposes, but a clean contact form is essential for both commercial and non-commercial web sites.
About the Author
Daniel Katz is the Business Development Manager at Compucall Web Marketing Ltd., the leading Search Engine Optimization Company in Israel.
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